Empire State Building's lights to glow red in honor of world's largest AIDS fundraising event
Press Opportunities immediately following the Ceremony
NEW YORK,
May 12 /PRNewswire-USNewswire/ --
Gay Men's Health Crisis (GMHC) and AIDS Walk New York (AWNY) announced today that the Empire State Building's famed floodlights will soon honor the 24th annual AIDS Walk New York.
On Thursday evening,
May 14, beginning at dusk, the world-famous spire will glow red to kick off the AIDS Walk weekend. Special guest
Hilary Duff will lead a Lighting Ceremony in the lobby of the Empire State Building. The event will begin at
12 p.m. and last for about 15 minutes. During the ceremony, Ms. Duff will throw a prop switch to illuminate a scale model of the Empire State Building in the building's lobby for members of the media and invited guests.
On Sunday morning,
May 17, Ms. Duff will also co-host the AIDS Walk Opening Ceremony in Central Park, and will then walk with her team "
Hilary Duff -- Walk with Love." Additionally, she also appears in public service announcements and a variety of other AIDS Walk communications focusing on prevention and encouraging New Yorkers to register for the event. "In tough times, it's even more important for people to get involved," says Duff. She continues, "Everyone should find a cause they believe in whether it is something in your local community or something as big a global issue as AIDS."
"From sunset to midnight on Thursday, New Yorkers will see the solid red color, synonymous with AIDS awareness, beaming from the building. The red lights will serve as a reminder that AIDS is still a matter of great urgency in
New York and throughout
the United States," said Dr.
Marjorie J. Hill, Ph.D., Chief Executive Officer of GMHC, the world's first AIDS organization and AIDS Walk New York's primary beneficiary.
"The lighting will also honor hundreds of thousands of walkers and donors who have participated in the AIDS Walk over the event's 24-year history," said
Craig R. Miller, Founder & Producer of AIDS Walk New York. "As one of the largest, most esteemed, and most diverse public events in
New York City, we are so proud that the Empire State Building has again chosen to recognize and promote the vital work of GMHC and AIDS Walk New York," Miller added. This is the third year the event has been so-honored.
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